Mighty Friday!

Been awhile since I’ve reviewed an app as amazingly integral as this one.  Enter MightyText.

This is a killer app for Android.  A killer app is one that is a game changer, and increases Android fervor, interest, and overall desirableness.  What this app does, basically, is allow you to text your phone contacts from any web browser, and using a Chrome extension

in allowing users to SMS, MMS and make calls anytime, and from anywhere, it’s not hard to see the initial value prop for MightyText. But what’s important to note is that the app syncs with your existing Android number, which means you don’t have to get a new one — unlike Google Voice. (Huzzah!) And since MightyText lives in the cloud (and in your browser), it organizes all your texts, picture messages and calls, allowing you to search and store them securely for as long as needed. Much in the same way that Gmail (et al) organizes (using the term loosely), categorizes, and allows you to search through you email.

Because it hooks into your cell number and is essentially allowing you remote access to your phone from any device, the upside for MightyText is that it doesn’t have to take on any of the costs of SMS itself, which can be a big burden for SMS apps.

The other side of this is a benefit for the umpteen different carriers using Android. If users send text messages in third-party apps, by way of data or WiFi, carriers don’t get to make money on your SMSes, but, because MightyText keeps messaging confined to their network, these companies are likely going to be more inclined to partner with the startup down the road. (Especially if an API shows up down the road, hint, hint.)

The other thing to consider, is that there are about 300 million Android devices in use today, which are collectively sending over seven trillion SMSes per year. While people are increasingly spending time on their computers and tablets at home and at work, they still can’t send or receive SMS on those devices.

But, with MightyText, users don’t have to change their behavior or get their friends to install the app to get value. They can just text from their phone as they normally would, with the added benefit of being able to push those messages to any computer, tablet, or phone — in the U.S. or international.

The other use case here that one might not pick out initially both shows the value of MightyText’s app and is just hilarious. Employers and teachers, to name a few, may not be excited to hear this, but the company has received scores of emails and messages from students and employees thanking them for finally building an app that allows them to text from their computer. Why? Well, generally speaking, it’s not a good idea to be found — while in class or in a meeting at the office — hovered over your phone, texting away like you don’t have a care in the world.

But, because MightyText allows you to use your own Android number to text from your laptop or iPad (and how many Android users do you know who also own an iPad?), your subterfuge is much more likely to go unnoticed.

So, when Apple brings iMessage — and this same kind of functionality — to Macs this summer, Android users might otherwise have had to suffer silently as their friends gloated over cross-Apple-device messaging and gleefully asked Siri how to tie their shoes from their iPads. But, thankfully, MightyText gives Android users a come-back

Grab this app today and get texting!!

(source: TechCrunch)

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